Another Kartra feature I was interested in is its ability to host webinars, which can be an excellent way to provide in-depth content, answer live questions, and engage with your audience. As a Parenting Sleep Coach, I was intrigued by the idea that I could showcase my expertise on sleep coaching in a group setting, helping me get more out of my time investment.
Setting up my webinar:
To get started, I went to “Events” on the Kartra dashboard and clicked “Webinars.” Then, I tapped “+ Webinar” to create a new event. Kartra gives you a few options for hosting:
- A scheduled webinar for a future date
- A live meeting room that’s always open
- A start-now option for on-the-fly sessions
Since I wanted to run an interactive session in a couple of weeks, I chose “Scheduled” and named my webinar “Sleep Training Masterclass.” Then, once I got into the settings, I picked my date and time and locked in the details.
Customizing my webinar settings:
Once the basic settings were configured, I moved on to customize my webinar registration page. Kartra provides templates that I could easily adjust to match my branding. I added my logo, customized the layout, and even changed the colors to match my business’s aesthetic. I made sure to include a brief description of what attendees would learn during the webinar to encourage sign-ups.
Interactive features:
One of the things I am most excited about for webinars is the ability to engage with attendees in real time. I can activate live chat, which allows me to answer questions as they come in, or even use polls and surveys to gather feedback during the session. This helps me understand my audience better and also encourages more interaction during the event.
The “Live” settings for my webinar setup let me choose what kind of engagement options I wanted to add.
Following up after the webinar:
After the webinar ends, Kartra can send automated follow-up emails to my attendees. I decided to take advantage of this to offer additional resources, such as exclusive sleep tips, or to encourage everyone who registered to book a consultation with me for personalized sleep coaching. This alone saves me so much time from having to individually send out follow up emails, and ensures everyone gets access to the replay.
To keep the momentum going after the session, I set up automated reminders that include:
- A thank-you email for attending the webinar
- A replay link for those who missed the live session
- A special offer for a free 15-minute sleep consultation to discuss their child’s sleep needs.
1, 2, 3, live!
Before using Kartra, I thought setting up a webinar would be complicated. But with everything in one place—from registration to follow-ups—it was easier than I expected.
If you’re a coach or service provider looking to reach more people and maximize your time, Kartra’s webinar feature is definitely worth exploring.