Kartra vs Kajabi:
Which platform actually runs your whole business?

Kajabi is strong for courses and community. Kartra is built to run your entire business — with funnels, 
email, checkout, helpdesk, affiliates, scheduling, and more all in one place.
Trusted by 60,000+ entrepreneurs
Credit card required for verification. No charge if canceled before trial ends.”

If you’re here, you already know the struggle.

You’ve tried to piece together tools. Maybe even Kajabi.

You’ve wasted weekends on tech tutorials, only to feel further behind. You’re not looking for hype — you’re looking for something that works.

That’s why you’re here. Let’s compare.

Where Kajabi stops, Kartra keeps going.

Decision Lens
Kartra
Kajabi
Funnels that sell


Prebuilt campaigns, visual automation, advanced triggers, split-testing
Pipelines and automations included; advanced only on Growth/Pro

Business ops in one place



Pages, email, funnels, checkout, memberships, video hosting — PLUS built-in helpdesk, calendar scheduling, affiliate center
Pages, email, funnels, memberships, community; scheduler for coaching; affiliate program Growth/Pro; no native helpdesk
Certainty at every step


Guided onboarding, migration support, deep analytics
Setup is DIY; community-driven support; limited ops features

Which platform fits your business today?

If your focus is primarily courses with a community, Kajabi is a strong fit. If you want one platform to run your entire business — marketing, selling, and supporting — Kartra is built for you.
Kajabi
for courses
Vs
Kartra
for full business engine

Worried about switching?
We’ve got you.

Turn data into dollars. Most people on this page have already tried something else. With Kartra, you’re not starting over

Step-by-step onboarding guidance.

Templates and campaigns ready to customize.

Support to move your contacts, pages, and offers smoothly.

Here’s what you’ll gain.

1

Choose a campaign

template

2

Customize your pages

and emails

3

Launch and track results

in real time

The leading choice for coaches, experts, and creators alike.

The ultimate platform to grow your audience, monetize your content, and scale with confidence.

Stephen Scoggins

Business Growth Coach
“Almost every dollar I’ve lost has either come through a broken system or a bad decision. Kartra helps solve both.”

Dielle Charon

Business Coach
“Making a million dollars repeatedly has been a massive goal of ours that we’ve been able to accomplish, and I attribute a lot to Kartra.” 

Cat Matlock

Massage Therapist
“While I was in surgery, my business generated more money in one day than I’ve ever made in the history of my business. Thank you, Kartra!”

60K

Kartra customers

718K

Pages launched

3.4M

Courses sold

$1.5B

Earned by creators

Kajabi is great for courses. But if you want the engine that runs your entire business — Kartra is ready.

Credit card required for verification. No charge if canceled before trial ends.”
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