Memberships

Community building is one of the most effective ways to build a loyal customer base. These customers can go on to become brand advocates, recommending your products to their friends.And in case you didn’t know, leads through referrals are 30% more likely to convert and have a 16% higher lifetime value, according to The Importance of Referral Marketing.That’s why most top brands, especially in the SaaS market, have invested in building communities on independent platforms or third-party ones like Facebook, Discord, Kartra, and Reddit. A membership site is one way to create a community of loyal customers. So, this article will show you how to set one up. What is a Membership Site? A membership site is a space on your website where you provide...

Establishing the best pricing model is one of the most important parts of selling a membership – especially when it’s time to scale your business. The pricing structure lays the foundation for your marketing and sales strategy and impacts your students’ experience with your brand. And most obviously, your pricing model determines how your membership website will drive revenue. Here are the nine best membership pricing strategies creators are using today. 1. Fixed-Price Model A fixed-rate pricing model offers members a particular program, online course, or package of educational materials for a set price. Unlike a recurring membership or subscription model, this simple structure involves a one-time payment. If you offer a premium program at a high price point, the fixed price could also be...

In today's digital age, online membership communities have emerged as a powerful tool to snowball your earnings month after month with minimal ongoing effort. In fact, the online subscription economy is set to grow to $1.5 trillion by 2025! But don't think online memberships are limited to conventional uses only. In this blog post, we'll share eight innovative ways to harness the power of online memberships, transforming your business and maximizing your income potential. One platform that stands out in this space is Kartra, an all-in-one business platform designed to create, monetize, and manage membership sites. Kartra's Membership feature provides a space to deliver public or password-protected content to your audience. You can add just about anything to the membership area — from videos and...

Sometimes the biggest obstacles pave the way for our greatest achievements. Simon Lovell's story is proof. After facing significant health challenges, he discovered Kartra and transformed not just his business, but his life. Simon Lovell: International Entrepreneur Simon's journey began  in England, but his entrepreneurial spirit led him to San Diego, where he transformed his business approach.  Initially helping personal trainers scale their businesses, Simon's path took a pivotal turn towards mentoring entrepreneurs, CEOs, Olympians, and even celebrities. His unique Super High Performance process marked the beginning of an extraordinary chapter. But then everything changed. After battling Covid, Simon was diagnosed with Guam Bere Syndrome, leaving him unable to walk. During his recovery, Simon found solace and strength in pickleball. This discovery wasn't just a...

Wouldn’t it be great if you could create a business from home and scale it to nearly $2.5 million a year, all in one platform? It’s not a dream. It’s the reality that Dominick Pirone discovered with Kartra. Meet Dominick Pirone: the DJ of DJs Dominick isn’t just any DJ business owner. He’s built a thriving online community of DJs who are passionate about their craft. Pirone has created a subscription-based online membership for DJs, where they can find resources for music preparation, gig booking, and skill enhancement.  But his business wasn’t always like this… An Off-Key Start Before Dominick found Kartra, he was burned out and frustrated. At just the right time, he was introduced to DJing by his brother, who was making great...

Struggling to find the perfect all-in-one platform for your online marketing needs? Just like you, Audrey Rose, successful online entrepreneur and consultant, experienced the same dilemma. After countless hours and dollars invested in various options, Audrey finally discovered the ultimate all-in-one business and marketing solution that transformed her business. In this blog, she shares her honest insights, aiming to help you find the perfect platform for your goals. About Audrey Rose Audrey is the founder of The Soul Shine Creative. She empowers female entrepreneurs by breaking down the technical barriers that hold them back from their dreams—because every soul deserves to shine bright. Overcoming Chaos: Marketing Tool Overload Like most online entrepreneurs, Audrey faced a lot of challenges while growing her business. She found herself...